
We’re thrilled to feature Betsy Johnson, a standout leader and connector in the world of live events and video production. As Vice President of New Business at Tri-Marq, LLC, she leads sales and account management to help clients create immersive experiences that spark real human connection. Whether it's a major business event or a compelling video campaign, her work is rooted in bringing people together in meaningful, unforgettable ways.
Her career has been shaped by a powerful leadership philosophy: lead with kindness. Early in her journey, she experienced environments where fear and ego took the lead — and she vowed to be different. Today, she builds teams grounded in empathy, resilience, and trust. She believes that kindness isn't weakness — it's a strategic strength. It's about listening deeply, holding space for others, and cultivating teams where people feel safe, valued, and ready to thrive.
Outside of work, she’s currently embracing a new creative adventure — learning how to paint. This practice has stretched her in unexpected ways, teaching her the beauty of surrender, surprise, and letting go of perfection.
When asked how Professional Dimensions has shaped her journey, she shared:
“I’ve gained so much knowledge and perspective from this group. The members of PD are generous, brilliant, and incredibly welcoming. They push me to grow — not just as a professional, but as a human being.”
Her advice to other women navigating leadership?
“Say yes, then figure it out. You grow into the role. You’re more capable than you think — even on the days you doubt it.”
We’re proud to have this empathetic, powerhouse leader in our community. Thank you Betsy for all you bring to PD!